CEE MARKET ENTRY, BUILT AROUND COMMERCIAL REALITY.

LAUNCH. SELL. SCALE.

Expand into CEE with evidence, not assumptions.

Central & Eastern Europe offers meaningful growth—but it does not behave like one homogeneous market. CEE Growth Partners helps international companies in media, AdTech, MarTech and e-commerce choose where to enter, validate how to win and build the first commercial motion without hiring a regional team too early.

Illuminated Central and Eastern Europe market map
Illuminated Central and Eastern Europe market map

CEE IN NUMBERS

A region of scale. A market-by-market opportunity.

A region of scale. A market-by-market opportunity.

Scale creates opportunity. Local buyers, partners and routes to market determine how to capture it.

Scale creates opportunity. Local buyers, partners and routes to market determine how to capture it.

166M

People across the region

Population estimates, 2025

US$3.29T

Combined nominal GDP

Current US dollars, 2025

20

Economies in this overview

From the Baltics to the Balkans

11

EU member states

Almost 100 million residents, 2025

WHY CEE

Regional scale. Local buying reality.

A strategy that works in the UK, DACH or the US rarely transfers unchanged across Poland, Czechia, Romania and Hungary. Buyer priorities, agency structures, partner ecosystems, pricing expectations and routes to market differ. We identify what should be centralised across CEE—and what must remain local.

01

Diagnose

Clarify readiness, strategic fit and the decision leadership needs to make.

02

Prioritise

Compare markets and choose one evidence-based first bet.

03

Validate

Test buyer demand, partner fit, positioning and commercial assumptions.

04

Launch

Run a controlled market test with named accounts, clear owners and decision gates.

SERVICES

Six focused ways to move forward.

01 / OPPORTUNITY

CEE Opportunity Scan

Choose where to look before you commit.

A five-business-day comparison of 3–4 CEE markets for one product and customer segment. You receive a ranked shortlist, evidence gaps and a Go / Test / Wait recommendation.

Best when the first country is still unclear.

Compare my markets →

02 / MARKET ENTRY

CEE Market Entry Sprint

Turn one market hypothesis into a 90-day plan.

In 15 business days, define the ICP, map 30–50 target accounts and 10–15 potential partners, test route-to-market assumptions and make an explicit Go / No-Go decision.

Best when one country is already the likely priority.

Build my market-entry plan →

03 / VALIDATION

CEE Buyer Validation Sprint

Hear the market before you hire for it.

Recruit and interview priority buyers to test urgency, messaging, objections, buying process and willingness to engage. Finish with a Go / Adjust / Stop decision.

Best before committing headcount or launch spend.

Validate buyer demand →

04 / PARTNERS

CEE Partner Search & Activation

Find the partners that can actually move the market.

Map the ecosystem, qualify priority organisations, sharpen the partner proposition and run a targeted engagement programme.

Best when agencies, resellers, retailers, publishers or platforms are central to the route to market.

Build my partner pipeline →

05 / LAUNCH

CEE Launch Pilot

Run a controlled 90-day commercial test.

Translate a validated thesis into named-account activity, senior outreach, partner development, weekly learning and a scale / adjust / stop decision.

Best when leadership is ready to test—not yet ready to build a full local team.

Plan a launch pilot →

06 / ONGOING

Ongoing CEE Growth Support

Add senior regional ownership without hiring too early.

Choose Fractional CEE Growth Leadership for strategy, governance and team alignment, or CEE Business Development for focused hands-on pipeline development.

Best when the opportunity is validated and execution is the bottleneck.

Discuss ongoing support →

Additional modules: Expansion Reset, Pricing & Localisation, Retail Media Readiness, Expansion Watch and an Executive CEE Workshop are available when the buying situation requires a specialist scope.

INSIGHTS

See how we think before you hire us.

CEE Growth Brief and Expansion Teardowns share practical perspectives for leaders assessing a CEE move. Request insights at hello@ceegrowthpartners.com.

INSIGHTS

See how we think before you hire us.

CEE Growth Brief and Expansion Teardowns share practical perspectives for leaders assessing a CEE move. Request insights at hello@ceegrowthpartners.com.

CEE Growth Brief

A concise weekly view of commercial signals worth watching across CEE.

Expansion Teardowns

Practical perspectives on decisions, market moves and execution choices.

WHO WE HELP

Built for companies with a proven product—and an unresolved CEE question.

International companies in media, AdTech, MarTech and e-commerce; proven traction in Western Europe, the US or another developed market; limited CEE structure or a fragmented regional approach; a product that requires local selling, partnerships or market knowledge; and a CEO, CRO or international leader who needs a decision—not a generic report.

NOT THE RIGHT FIT

When CEE is only a vague future idea with no sponsor or timing; product has not yet proven demand in any core market; the brief expects guaranteed meetings or revenue; or the company wants high-volume lead generation instead of senior market-entry work.

ABOUT / FOUNDER

Jacek Dymkowski is the Founder of CEE Growth Partners and a senior commercial leader with more than a decade of experience across media, AdTech, MarTech, data, digital marketing and e-commerce. His previous roles include Managing Director Poland & CEE at KINESSO Poland, CEO of Adrino and senior commercial leadership positions across the digital media and technology ecosystem. He has led regional initiatives across multiple markets, managed commercial and operational teams, developed strategic partnerships and supported international brands. Through CEE Growth Partners, he helps international companies make evidence-based expansion decisions and build commercial traction across Central & Eastern Europe.

Market first. Team second.

10+ years across media, AdTech, MarTech, data and e-commerce

Former Managing Director Poland & CEE — KINESSO Poland

Former CEO — Adrino

Commercial leadership, P&L, teams and regional operations

Book a 30-minute CEE Opportunity Call

Book a 30-minute CEE Opportunity Call

Official press headshot of Jacek Dymkowski

FAQ

Why not treat CEE as one region?

Which markets do you cover?

Do you guarantee meetings or revenue?

Can you execute after the strategy?

Is this a consulting report?

Do you work on more than one country at once?

Are legal, tax and regulatory services included?

What is the best first step?

CEE GROWTH BRIEF

The commercial signals from Central & Eastern Europe worth knowing before you expand.

The commercial signals from Central & Eastern Europe worth knowing before you expand.

A short weekly briefing for technology leaders tracking market-entry opportunities, retail and media moves, funding, partnerships and commercial expansion across Poland and CEE.

A short weekly briefing for technology leaders tracking market-entry opportunities, retail and media moves, funding, partnerships and commercial expansion across Poland and CEE.

5 high-signal developments each week

What changed and why it matters commercially

Expansion triggers and companies to watch

Free. One concise briefing per week. Unsubscribe anytime.

PARTNERS

Need a CEE delivery layer for your client or portfolio company?

Need a CEE delivery layer for your client or portfolio company?

Work with us through referral, joint-delivery or white-label models.

Explore Partner Program

MAKE THE NEXT CEE DECISION WITH EVIDENCE.

Start with a focused assessment of your readiness, priority markets and next commercial step.

MAKE THE NEXT CEE DECISION WITH EVIDENCE.

Start with a focused assessment of your readiness, priority markets and next commercial step.

CEE Growth Partners rising-bars launch illustration

CEE Growth Partners | Regional scale. Local commercial reality.